3 Companies Paying the Price for Raising Prices in 2019
There was more than the usual bravado emanating from some of the biggest brands in media entertainment earlier this year. Netflix (NASDAQ: NFLX), Disney (NYSE: DIS), and AMC (NYSE: AMC) boosted prices for some of their flagship offerings in January, figuring that the booming economy and their market leadership positions offered them a fair degree of pricing elasticity.
The market applauded these moves at the time. Netflix, Disney, and AMC were setting the stage to cash in on the popularity of their offerings. Margins would expand. What could go wrong? Well, a lot has gone wrong. Let's go over how the three companies overplayed their hands in 2019.
Image source: Disney.
Source Fool.com
