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3 Reasons Snap Stock Didn't Crash on Earnings This Time


There's a first time for everything, and on Wednesday, we saw Snap (NYSE: SNAP) shares move higher the day after the company posted its second-quarter results. This is the first time that Snapchat's parent company moved higher on earnings when it wasn't the fourth-quarter report. 

One can argue that it's merely a coincidence that Snap stock had moved lower in each of its seven previous first-, second-, and third-quarter reports since going public in early 2017. However, let's dive into the reasons why the reinvigorated social camera specialist soared 19% on Wednesday. 

Image source: Snap.

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