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3 Strong Reasons to Buy Disney Stock Before a Big Rally


It may be difficult to believe, but The Walt Disney Company (NYSE: DIS) trades today for less than it did at the bottom of the pandemic market drop in March 2020. A lot has happened to the company in the time since the COVID-19 market bottom, but it could be argued that Disney is in a better place today than it was three years ago.

For those who believe that the House of Mouse is poised to turn its fortunes around, now may be a great time to buy shares before there's a market rally that would make the stock significantly more expensive. Shares today trade for 1.8 times sales, a 10-year low. Let's take a look at three reasons to buy Disney now.

As successful as the launch of the Disney+ streaming service has been from a subscriber standpoint, production costs have been a drag on the financial results. In the 2022 fiscal year, which ended Oct. 1, the direct-to-consumer (DTC) segment that includes Disney+ posted an operating loss of $4 billion, led by content spend on Disney+. 

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Source Fool.com

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