AT&T Is Looking to Unload Its $1.6 Billion Ad-Tech Boondoggle
AT&T (NYSE: T) is looking to sell off its digital ad business as a way to reduce the company's massive debt, according to a report in The Wall Street Journal earlier this week. The company acquired AppNexus for $1.6 billion in mid-2018, and is now interested in offloading its ad-tech operations in a move designed to improve its balance sheet.
The negotiations are still in the early stages, according to the report, which notes that AT&T is unlikely to recoup what it paid for the business just two years ago.
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Source Fool.com
