Apple Is Doubling AirPods Pro Production to Satisfy Soaring Demand
It's now been about a month since Apple (NASDAQ: AAPL) launched AirPods Pro, a higher-end variant of its wildly popular AirPods that feature active noise cancellation (ANC) and improved water resistance. The company has long dominated the market for hearables, but its market share slipped modestly in the third quarter to 45%, according to recent estimates from Counterpoint Research. Tech companies large and small are jumping into hearables, hoping to grab a slice of the market for themselves.
The bad news for rivals is that AirPods Pro demand is off the charts, and Apple is scrambling to catch up.
Apple launched AirPods Pro at the end of October. Image source: Apple.
Source Fool.com
