Apple Tripled Its Ad Market Share After Blocking Competitors from Targeting Consumers
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The company that added a middling U2 album to half a billion customers' music libraries without asking and is currently being sued for allegedly recording private conversations and passing on the data from them to third parties has your back.
New research reveals Apple has tripled its market share of the mobile app advertising market this year by blocking rivals from using targeted ads on iPhones — something Apple says it did, of course, for user protection.
Source Fool.com
