Barbie's Got Her Own Movie -- Here's What It Means for Mattel
Barbie, her Dreamhouse, sparkly clothes, and smiling friends are set to shine on the big screen as of this weekend. That's as Barbie, the movie, premieres on July 21.
But this isn't a movie the for kids who generally rush through the toy aisle to snatch up the latest Barbie. Instead, rated PG-13, it targets those of us who once were kids -- and hold onto great memories of the always stylish doll.
If the movie isn't meant for those who usually play with Barbie dolls, you might have one big question: Will it even have an impact on (NASDAQ: MAT)? Let's find out what the release of this first live-action Barbie movie means for the toy maker -- and for sales of the world's No. 1 doll.
Source Fool.com
Mattel Inc. Stock
€17.17
-0.200%
Mattel Inc. is currently one of the favorites of our community with 9 Buy predictions and no Sell predictions.
As a result the target price of 24 € shows a positive potential of 39.82% compared to the current price of 17.17 € for Mattel Inc..
