Better Buy: Beyond Meat vs. Monster Beverage
The last decade has been incredibly disruptive to the status quo, and there could be plenty more in the next 10 years. Changes in consumer preferences and ideals have intersected with technology and are uprooting incumbent businesses, replacing them with newer ones better aligned with today's reality.
While disruption often revolves around tech, consumer goods shouldn't be left out of the conversation. Two fast-growing names that need little introduction -- Beyond Meat (NASDAQ: BYND) and Monster Beverage (NASDAQ: MNST) -- both became well-known in short periods of time. With a new decade now here, there is plenty of promising growth potential ahead for both stocks, although the two companies are in two very different chapters in their respective stories.
Monster Beverage is a case study in successful business transformation. Known as Hansen's Natural prior to changing its name in 2012 to better reflect its future as an energy drink leader, the company also signed a global distribution deal with Coca-Cola (NYSE: KO) a couple of years later. The results have been stunning. Since the start of 2010, revenue has doubled nearly three times over, and the stock has been one of the biggest winners around with a more than 1,000% return.
Source Fool.com
