COVID-19 Is Driving a Surge in E-Commerce Ad Spending
Investors already know that the coronavirus pandemic has been accelerating the adoption of e-commerce as consumers shop online from the safety of their homes. That's also causing a related surge in ad spending on e-commerce platforms, according to recent estimates from eMarketer. That's good news for e-commerce giant Amazon.com, which has already been growing its advertising business at breakneck speed in recent years.
Here's how much advertisers are expected to spend on e-commerce ads this year.
Image source: Amazon.
Source Fool.com