Coca-Cola Retiring Storied Tab, Other Products in Brand Cull
Coca-Cola's (NYSE: KO) first diet soda, once a hugely popular product, will soon belong to history. As part of a reorganization of its business that includes reducing its large brand portfolio, the company will stop manufacturing Tab, according to an article published Friday in The Wall Street Journal.
Earlier this year, Coca-Cola revealed that it aimed to cut loose more than 50% of its 500 brands. This process has already begun; earlier this year the company shut down the Odwalla juice line and announced it was discontinuing Zico coconut water.
Image source: Getty Images.
Source Fool.com
