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Comcast's Peacock Wants to Be Both Streaming and Cable


NBCUniversal, a division of Comcast (NASDAQ: CMCSA), provided details about Peacock, its upcoming streaming service, at an investors day presentation on Thursday. Peacock will launch on April 15 for customers of Comcast's Xfinity X1 and Flex, and will debut to the rest of the country on July 15. Combined with a distribution deal struck with privately held Cox Cable, the service will initially be available to more than 24 million cable subscribers before debuting nationwide. 

Peacock will be a free, ad-supported streaming service, but will also have a premium tier with more content that will be available free to the company's cable customers or for a monthly subscription fee of $4.99 to those who are not cable customers. Both tiers will have commercials, but ads will be limited to five minutes per viewing hour. Viewers can also elect to pay an additional $5 ($9.95 total) per month for an ad-free version.

Image source: Comcast.

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Source Fool.com

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