Corona Hard Seltzer Is an Instant Hit
Just four months from its release, Corona Hard Seltzer has already established a foothold in the competitive market for alcoholic seltzer drinks.
Constellation Brands (NYSE: STZ) on Wednesday announced sales results for the young brand as part of its fiscal first-quarter earnings release. The popularity of its hard seltzer helped push consumption higher in its broader beer portfolio despite a 75% drop in sales to restaurant and bar partners that were under lockdown conditions for most of the period, management said.
"We continue to win in sales channels that are open," CEO Bill Newlands said, including supermarket chains and convenience stores.
Source Fool.com
