Could Booking Holdings Be a Millionaire Maker Stock?
Booking Holdings (NASDAQ: BKNG) may not be a household name, but you're likely familiar with many of its brands, including Priceline, Kayak, Open Table, and Booking.com.
The company, formerly known as Priceline Group, has come to dominate the online travel industry, essentially in a duopoly with Expedia (NASDAQ: EXPE), and has delivered monster returns since the dot-com bubble burst. Since the beginning of 2003, when the stock was trading for just a fraction of its tech bubble era heights after it got by the bubble bursting and 9/11, it's returned a whopping 18,000%.
The company's 2005 acquisition of Booking.com, a leader in European hotel rentals, proved to be a master stroke, leading to years of bumper growth and the #1 position in global online travel bookings.
Source Fool.com
