Could New Products Drive Growth for This Tech Stock?
Data analytics company Amplitude (NASDAQ: AMPL) operates in a new field of enterprise software called Digital Optimization, where companies use data to guide their business decisions around digital products. The stock has fallen below its $50 direct listing price, sliding throughout this bear market after going public in September 2021.
The company recently held a conference and management unveiled new products and integrations for the company's software. These new products could be vital in driving investor returns moving forward. Here is why.
Amplitude Analytics is the company's core product. Its pitch to companies is that digital products like apps, websites, and services, are becoming an increasingly important part of businesses. Amplitude's analytics software tracks a product's users and their behavior, collecting data that companies can use to guide business decisions around digital products.
Source Fool.com
