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Dick's Sporting Goods President Gets Named to Yum! Brands Board


Yum! Brands (NYSE: YUM), parent company of Taco Bell, Pizza Hut, KFC, and other restaurant chains, announced a new appointment to its board of directors Monday morning to replace outgoing director Michael Cavanagh. The company's pick is Lauren Hobart, the president of Dick's Sporting Goods, an enterprise operating in what appears at first glance to be a very different market.

The pick makes more sense, however, in light of Hobart's experience. According to Market Screener, Hobart spent almost a decade and a half as chief marketing officer and in other marketing posts at PepsiCo prior to her move to Dick's Sporting Goods in 2011. In fact, this makes her a borderline insider, since Yum! Brands was created as a spinoff of PepsiCo's quick-service restaurant division in 1997, the same year Hobart joined PepsiCo in the strategic planning department.

Image source: Getty Images.

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Source Fool.com

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