Disney Continues Its Disney+ Promotional Blitz With Google Deal
No stranger to vast distribution partnerships, Disney (NYSE: DIS) laid the foundation for its blockbuster launch of Disney+ early on. The House of Mouse secured distribution deals with prominent smart TV manufacturers, online video streaming platforms, and even telecom giant Verizon. "It's a wholesale deal to us, so we will get paid for that," Disney CEO Bob Iger told CNBC last month regarding the Verizon promotion. "And they will also support us with a lot of marketing."
Disney is continuing its promotional onslaught, in this instance teaming up with Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) subsidiary Google.
For a limited time, Chromebooks will come with three free months of Disney+. Image source: Google.
Source Fool.com
