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Dollar Tree Is Attracting More Wealthy Customers, but Could This Near-Term Benefit Be a Longer-Term Problem?


Dollar Tree (NASDAQ: DLTR) owns its namesake brand and the Family Dollar nameplate. Both are low-price retailers that cater to consumers looking to stretch their spending dollars. There's an interesting trend taking shape right now that's supporting the company's business, but it might just be setting Dollar Tree up for harder times ahead. Here's what you need to know.

In the third quarter of 2023, Dollar Tree's same-store sales rose 3.9%. That's a very respectable number, with the Dollar Tree nameplate up 5.4% and the company's Family Dollar business up 2%. There's an important difference between these two store brands.

Image source: Getty Images.

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Source Fool.com

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