EA Is About to Lose Its Exclusive FIFA License: Here's What It Means for the Stock
Some big rumblings have been circulating in the sports video game world, with publisher Electronic Arts (NASDAQ: EA) and the international governing body of soccer, FIFA, butting heads publicly over the upcoming renewal of their licensing deal.
EA publishes the FIFA Soccer video game every year, one of the most popular games in the world and EA's biggest franchise. However, in order to call the franchise by its current name, EA has to license the name from FIFA, which it pays a hefty price for every year. With the license coming up for renewal after the Qatar World Cup next year, reports have come out that the two organizations are at an impasse, and that the exclusive naming license is likely not going to be renewed.
Here's what currently is going on in the dispute between EA and FIFA, and what it could mean for EA stock if it loses this license.
Source Fool.com
