Facebook Introduces Even More Family Metrics
A year after Facebook (NASDAQ: FB) said it would be changing its financial reporting structure to focus more on its broader family of services, the social networking behemoth has just introduced new metrics as part of its fourth-quarter earnings report: family daily active people (DAP), family monthly active people (MAP) and family average revenue per person (ARPP).
Here's how investors can make sense of the new figures.
Source Fool.com