Facebook Makes Its Biggest E-Commerce Play Yet
Up until now, Facebook (NASDAQ: FB) has been taking relative baby steps on the path toward e-commerce. Those efforts have primarily been concentrated on Instagram, as that platform naturally lends itself well to shopping due the fundamentally visual nature of the service. Separately, Facebook Marketplace is more of a local classifieds listing service similar to Craigslist than a full-fledged e-commerce platform.
This week, the company announced Facebook Shops, its most significant e-commerce play to date.
Image source: Facebook.
Source Fool.com