How Chipotle Will Use Quesadillas to Grow its Digital Business
Some of the best performing restaurant stocks also happen to excel when it comes to digital ordering. Consider Domino's Pizza (NYSE: DPZ), for instance. Currently, around 80% of its orders are digital. The stock is up over 200% over the last five years. Also consider Wingstop (NASDAQ: WING). Its digital orders are 65% of sales. Its stock has returned over 350% since it went public in 2015.
It's not a coincidence.
As we'll see, digital ordering provides multiple advantages when operating restaurants and strong operations correlates with strong stock returns. It's why investors should monitor Chipotle Mexican Grill's (NYSE: CMG) progress in this area.
Source Fool.com
