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How Lululemon Will Outlast the Coronavirus


The retail world has gotten hit by the coronavirus storm, and lululemon athletica (NASDAQ: LULU) hasn't been immune from its effects. With the COVID-19 outbreak spreading around the world, Lululemon has temporarily closed stores in North America and Europe, and many investors have been nervous about what long-term impacts those closures could have on the yoga apparel retail specialist. Yet those who've been invested in Lululemon for a while have seen how resilient the company can be when faced with challenges.

Coming into its fiscal fourth-quarter financial report on March 26, Lululemon shareholders hoped that the retailer would have impressive performance in its last pre-coronavirus quarter. Lululemon delivered on that front, but more important was the optimism it had in suggesting how it intends to deal with the pandemic in the months to come.

Image source: Lululemon.

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Source Fool.com

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