How Macy's Is Fighting Back Against Amazon
The coronavirus pandemic is having many adverse effects on Macy's (NYSE: M). However, there may be at least one silver lining. When the company closed all its stores to the public, the only way it could generate revenue was from online sales. Macy's then had no choice but to turn its attention to improving its digital capabilities.
The company is realizing a side effect of focusing its attention on online sales -- it's going to help it fight against Amazon (NASDAQ: AMZN).
Source Fool.com
