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How Target Won the Pandemic


A year ago, it seemed that Target (NYSE: TGT) was being left behind by its more online and more nimble retail stock competitors. The big-box retailer had largely failed to move into e-commerce sales, which it was losing to both Amazon (NASDAQ: AMZN) and Walmart (NYSE: WMT), and there wasn't a clear path to growth. 

But as the pandemic wore on into the summer, it became clear that Target had some critical advantages over the competition. It began to leverage the stores that it has scattered across the country to reach customers where they were almost instantly. The store Pick Up/Drive Up options became more popular, Shipt delivery growth picked up, and some of the flaws of arrivals begin to show as customers changed their buying habits. Here's how Target has won in the pandemic. 

Image source: Target.

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Source Fool.com

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