Intel's Budget Graphics Card Gets a Price Cut
Intel's (NASDAQ: INTC) entry into the discrete graphics card market last year didn't go as smoothly as planned. The company tried to take a shortcut with its graphics drivers, using existing software for its integrated graphics chips to save time. That didn't go very well, severely hurting performance in some games.
Despite these software issues, which are becoming less of a problem as the company improves its drivers, Intel has the potential to become a major player in an industry that has been stuck in a duopoly for years. The two mid-range graphics cards launched in October, the Arc A750 and Arc A770, are priced aggressively and deliver generally solid performance.
Intel turned up the pressure this week, announcing a price cut for its lower-end A750 while talking up the vast improvements made to its drivers since launch. The move makes the A750 a compelling value for gamers on a budget, and it may help Intel boost sales during a period of historically weak PC demand.
Source Fool.com
