Is It Too Late for New Subscription Video Services?
It seems like there's never been a better time to launch a new subscription streaming video service. Streaming hours have exploded this year as people spent more time at home, movie theaters closed, and other entertainment options like sports and concerts were suspended. New services from AT&T's (NYSE: T) WarnerMedia and Comcast's (NASDAQ: CMCSA) NBCUniversal are joining mainstays like Netflix (NASDAQ: NFLX) and Amazon (NASDAQ: AMZN) as well as Disney's (NYSE: DIS) Hulu and Disney+.
The combination of more time on the couch and more services to watch is expected to propel average time spent watching subscription streaming services over one hour per day this year, according to eMarketer. But growth appears to be going to the well-established services, and it'll be much harder for new competitors to grow going forward. For newer subscription services to succeed, they'll have to take market share from existing services.
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Source Fool.com
