Is This Recent Trend a Canary in the Coal Mine for Streaming Video?
For much of the past 15 years, it seemed the growth of streaming video was unstoppable. Even after the pandemic-induced streaming boom, many of the major streaming platforms continued to generate growth -- albeit at a slower pace.
Yet the combination of high inflation, rising interest rates, and economic uncertainty may have finally slowed this runaway train, and recent data suggests there could be tough times ahead for the major streaming services. Not only are some consumers reducing the number of streaming services they subscribe to, but others are also dropping paid streaming services altogether.
Is this trend a canary in the coal mine for the streaming industry in general, or merely a temporary situation resulting from ongoing economic challenges? Let's take a look to see what the data reveals and what it means for investors.
Source Fool.com
