Is This the Best Fintech Stock to Buy Right Now?
In this video I will be talking about Social Finance (NASDAQ: SOFI) and why it might be a good fintech stock to pick up right now. SoFi has a lot of positive momentum going for it, but that might not be reflected in the recent stock movement. At a $14 billion market cap, it's no small company, but if you compare it to one of its peers, such as Square (NYSE: SQ), it's got some catching up to do.
SoFi will get a lot of brand exposure in the years to come thanks to SoFi Stadium, home of the Rams and Chargers. It will host the 2022 Super Bowl, the 2026 FIFA World Cup, and the 2028 Olympics. A naming rights partnership offers a huge return on advertising dollars that is far above what can be achieved through traditional marketing channels. Much of this return comes in the form of offsite promotion through media mentions.
And then there's the banking charter. In March, SoFi bought Golden Pacific Bancorp, which will help it lower cost of capital, increase net interest margin, and increase its growth in lending.
Source Fool.com