Lyft Is Expanding Its "Wait & Save" Program
As COVID-19 has obliterated just about any company even remotely connected to travel, ridesharing companies have been struggling to compensate for diminished demand and lost revenue by coming up with alternative services. Lyft (NASDAQ: LYFT) introduced a new Essential Deliveries pilot program last month, which entails drivers delivering essential items to partner organizations in a handful of markets. During the beginning of the public health crisis, Lyft suspended its Shared Rides offering, which had more affordable fares than Standard rides, in an effort to help curb the spread of the virus.
That has disproportionately impacted low-income riders, so Lyft is now expanding its "Wait & Save" offering in order to offer an affordable service.
Image source: Lyft.
Source Fool.com
