McDonald's Starts European Testing of Its McPlant Burger
After rumors swirled during 2020 about the fate of a collaboration between McDonald's (NYSE: MCD) and plant-based meat substitute company Beyond Meat (NASDAQ: BYND), the Golden Arches have apparently already begun offering a "McPlant burger" as a test in several European countries. Added to the menu without fanfare, the meat-free burger is available in Sweden and Denmark, Bloomberg reports.
The trial began on Jan. 19, and is scheduled to run through April 12 in Denmark, according to McDonald's Danish website, though the Swedish trial is nearly a month shorter, ending on March 15. The site's description notes the faux-meat formula contains rice and pea protein, and is served on a sesame seed bun with several toppings, including Cheddar cheese, onions, pickles, mustard, and mayonnaise. Clearly not a truly vegan item, the plant-based "steak is fried on the same grill as our beef steaks," according to the description.
Image source: Getty Images.
Source Fool.com
