Microsoft’s Mixer Is Catching up to Amazon’s Twitch and Google’s YouTube
Microsoft (NASDAQ: MSFT) launched a video game streaming platform called Beam three years ago. However, Beam never gained much steam against Amazon's (NASDAQ: AMZN) Twitch and Alphabet's (NASDAQ: GOOG) (NASDAQ: GOOGL) YouTube.
Microsoft rebranded Beam as Mixer in mid-2017, and added new features like co-streaming and support for mobile games. However, Mixer didn't really start turning heads until Twitch's top star Tyler "Ninja" Blevins abruptly moved his live streaming channel to Mixer this August.
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Source Fool.com
