Movie Studios Are Ending a Miserable Summer With a Quiet Labor Day Weekend
The movie business has brought in at least $4 billion in domestic box office receipts every summer since 2006. Film companies consider the period between the first Friday in May and the Monday of Labor Day weekend as "summer." During that four-month period in 2017, estimates put the total U.S. box office tally at about $3.78 billion, according to Variety.
The final two weeks of the season will do little to help the lousy summer. The weekend prior to Labor Day weekend saw the top 12 films released bring in less than $50 million, "something that hasn't happened in an August weekend in over 20 years," according to Box Office Mojo. The Labor Day weekend is not likely to be any better because it contains no major, new wide releases, something that has not happened in 25 years.
Movie theaters have been more empty than usual this summer. Image source: Getty Images.
Source: Fool.com
