Roku Stock: Bear vs. Bull
's (NASDAQ: ROKU) stock price rebounded this year after falling sharply in 2022. After reaching a peak of $490 in 2021, the shares now trade around $83, but that's more than double what the stock price was at the beginning of the year.
Investors are more optimistic about Roku's growth prospects because the advertising market, which is how Roku generates most of its revenue, is starting to turn the corner. Advertisers like Roku due to its growing base of 73 million households flocking to the content (including free stuff) on the platform. This will work to the company's advantage when the ad market sees better days.
However, investors should understand the risks to Roku's business before buying the stock.
Source Fool.com
Roku Stock
€60.32
-1.680%
Currently there is a rather positive sentiment for Roku with 33 Buy predictions and 6 Sell predictions.
With a target price of 93 € there is a hugely positive potential of 54.18% for Roku compared to the current price of 60.32 €.
