Roku and Peloton Are a Match Made in Heaven
One of this young month's more interesting developments is Peloton Interactive (NASDAQ: PTON) scoring a deal to get on Roku's (NASDAQ: ROKU) platform. It's a move that may seem inconsequential at first. Roku has thousands of apps on its streaming hub, so what's one more? Peloton is known mostly for its pricey treadmills and stationary bikes that come with attached monitors for its connected fitness subscribers, so why should anyone need these interactive workouts on a different screen?
The app became available to stateside users on July 1, but there's more to this partnership than meets the eye. Both players are going to get a good workout here. Let's go over what Peloton and Roku stand to gain.
Image source: Roku.
Source Fool.com
