Sephora Opening 100 New Stores in 2020
Stop writing obituaries for traditional brick-and-mortar chains blaming their failure on the internet. The reality is much more complex and a number of retailers have shown that physical stores are an important part of an overall strategy -- and LVMH's (OTC: LVMHF) (OTC: LVMUY) Sephora has been a model company in that sense.
Sephora has been adding brick-and-mortar locations and it plans to do so at a faster pace in 2020. It plans to open 100 new locations in 2020 -- its largest expansion in North America in its history.
Sephora is adding 100 new locations. Image source: Getty Images.
Source Fool.com
