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Starbucks Launches a New Loyalty Program

TheMotleyFool

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Starbucks (NASDAQ: SBUX) has launched an NFT on the Polygon (CRYPTO: MATIC) blockchain and says it is seeing "unprecedented demand." Is this a fad or a way to fundamentally change loyalty for companies? Travis Hoium and Jon Quast discuss in the video below.

*Stock prices used were the end-of-day prices of Dec. 6, 2022. The video was published on Dec. 12, 2022.

Source Fool.com

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