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Stock Market Sell-Off: Is Wayfair a Buy?


Furniture and home goods retailer Wayfair (NYSE: W) surged to record highs during the pandemic. But as consumers returned to offline shopping, the air quickly came out of the stock. It now sells for over 90% below its all-time high.

Despite that drop, it certainly carved out a niche as the Amazon of furniture. The question for investors is whether the internet and direct marketing retail stock was a flash in the pan or can stage a comeback. Let's take a look.

Admittedly, one might forgive investors for wanting to avoid Wayfair. Since it looks like a competitor of Amazon on the surface, many investors might write it off. Well, not so fast. While Amazon has developed an extensive footprint, it did not design its operations to handle bulky items.

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Source Fool.com

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