That Rumored Apple Services Bundle Could Be Just Around the Corner
Apple (NASDAQ: AAPL) has been working on a bundle of services composed of Apple Music, Apple News+, and Apple TV+ for more than a year. Reports of the effort first surfaced over the summer of 2018, and a bundle could be a powerful way to grow paid subscriptions while bolstering retention. More recently, record labels were cited as a major roadblock, since any bundling would likely dilute the music industry's average revenue per user (ARPU). While Apple owns all of the original video content for Apple TV+, it relies on third-party record labels and magazine publishers to provide content for the other services.
As Apple continues to negotiate with its content partners, the bundle might be ready to launch next year.
Image source: Apple.
Source Fool.com