This Is Why Retailers Should Open on Thanksgiving
Only a few short years ago, the holiday shopping season actually started on the Friday after Thanksgiving. Starting early in the morning on Black Friday, consumers would line up in front of their favorite stores hoping to get their hands on heavily discounted items that were available in limited quantities.
That, however, has changed. Now many chains open their doors on Thanksgiving, pushing the start of Black Friday into Thursday. It's a practice that many people don't like. That's partly because it forces employees to leave their families on the holiday and in part because some consumers feel that to get the best deals they must go shopping on Thanksgiving.
Putting the ethics and emotions aside, when you look at new data from Foursquare, the answer is pretty clear. The research, based on the self-described "location intelligence" company's ability to analyze foot traffic at various retailers, shows that if stores opt to stay closed they likely won't make up the sales they miss out on.
Source: Fool.com
