What Does Erica Mean to Bank of America's Stock?
Bank of America (NYSE: BAC) had a great third quarter, with improved consumer engagement, net income, loans, and deposits. Consumer banking, the bank's bread and butter, contributed $2.1 billion, or almost half, of total net income.
It's a leader in banking technology, and one of its most competitive features is Erica, a virtual financial assistant. How much does the service contribute to the company's success?
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Source Fool.com
