Why Apple Music Is the Anchor for Apple One
Apple (NASDAQ: AAPL) unveiled its long-anticipated Apple One subscription bundle earlier this week, offering discounts for consumers that sign up for multiple services, with pricing ranging from $15 to $30 per month. Bundling services together is a time-tested strategy to boost retention and reduce churn, while encouraging new users to sign up for the savings.
Apple Music is the clear anchor for Apple One, overshadowing the other included services. Here's why.
Image source: Apple.
Source Fool.com
