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Why Coca-Cola's Stock Popped as the Market Lost Its Fizz in 2022


Shares of Coca-Cola (NYSE: KO) rose 6.3% over the first six months of 2022, according to data provided by S&P Global Market Intelligence, as the beverage maker has deftly navigated a market ravaged by inflation. In comparison, the S&P 500 fell 20.5%, putting it into bear market territory.

Unlike with other consumer products companies, the power of Coca-Cola's brand value enabled the drink master to raise prices to offset its costs without taking much of a hit to sales. 

Image source: Getty Images.

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Source Fool.com

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