Why Disney+ Has Already Won the Streaming War in India
In late 2019, Walt Disney (NYSE: DIS) launched its streaming service, Disney+. Driven by the company's impressive content portfolio, Disney+ is off to a blazing start. By the end of 2019, Disney+ paid subscribers stood at 26.5 million, and this figure rose to 28.6 million at the start of February 2020.
The Disney+ subscription is priced at $6.99 per month or $69.99 per year. The streaming war has intensified over the past few months, with Apple (NASDAQ: AAPL) and Disney fighting for streaming market share with more established players including Netflix (NASDAQ: AMZN) and Amazon (NASDAQ: AMZN).
While North American markets remain critical for most streaming players, it is emerging markets such as India that will drive the next wave of subscriber growth. Though Netflix and Amazon Prime Video are popular in India, they account for 26% and 5%, respectively, of the country's streaming market, according to a report from Business Today.
Source Fool.com
