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Why Ford Continues to Struggle in China


Why Ford Continues to Struggle in China

Ford Motor Company (NYSE: F) said its sales in China fell 5% in October from a year ago, as good results for some of its larger and more expensive products were more than offset by significant declines in sales of several key Ford-brand models. 

Including October's result, Ford's sales in China are down 5% this year, trailing several key rivals. 

Ford has two joint ventures in China. The first, called Changan Ford, or CAF, builds and sells Ford-brand cars and SUVs, most (but not all) of which would be familiar to Americans. The second, called Jiangling Motors, or JMC, builds and sells commercial vans and trucks under the Ford, Yusheng, and JMC brands. It also builds and sells a truck-based SUV called the Everest.

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Source: Fool.com

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