Why Netflix Won't Forecast Subscriber Numbers Anymore
When Netflix (NASDAQ: NFLX) reports its fourth-quarter results in a few weeks, one familiar piece of information will be missing: its subscriber-growth expectations.
Investors have leaned heavily on Netflix's subscriber count, with the share price swinging wildly when the figure significantly overshot or undershot management's estimates. But the company is now focused specifically on just three metrics, according to Co-CEO Ted Sarandos: revenue, profits, and engagement.
In other words, Netflix wants quality subscribers, not just a larger quantity of them.
Source Fool.com
