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Why Roku Shares Rocked the Market Today

TheMotleyFool

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Investors were tuning in to Roku (NASDAQ: ROKU) on Monday, with the stock peaking at 4.7% over Friday's close; ultimately, it ended the day 3.9% higher. An analyst's price target was a major driver of the increase, but the company also benefited from its role in a major shopping holiday.

Loop Capital analyst Alan Gould lifted his price target on Roku stock to $475 per share from the previous $450. Gould was inspired by researcher Magna Global raising its estimate for 2021 worldwide advertising revenue, with anticipated 24% year-over-year growth in digital video ads.

Image source: Getty Images.

Source Fool.com

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