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Why Shares of J.Jill Dropped 14.6% This Morning


Why Shares of J.Jill Dropped 14.6% This Morning

Shares of J.Jill (NYSE: JILL), a premier women's apparel brand with more than 270 stores nationwide were down 14.6% as of 11:45 a.m. EDT Tuesday after the company released its second-quarter report, despite it meeting analysts' estimates for the period. During a brief period earlier in the morning, shares were down more than 18%.

J.Jill's total net sales increased 9.9% year over year to $181.4 million, which topped analysts' estimates calling for $179 million. That result was driven in large part by a 7.8% increase in comparable-store sales. The retailer's adjusted earnings per share checked in at $0.29, which was right in line with analysts' estimates. It's become essential for retailers to show investors a growing e-commerce story, and J.Jill delivered on that aspect: Direct to consumer net sales represented 43.1% of total net sales.

Image source: Getty Images.

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Source: Fool.com

J.Jill Inc Stock

€23.20
3.570%
J.Jill Inc dominated the market today, gaining €0.80 (3.570%).
With 8 Buy predictions and not the single Sell prediction the community is currently very high on J.Jill Inc.
With a target price of 36 € there is a hugely positive potential of 55.17% for J.Jill Inc compared to the current price of 23.2 €.
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