Will Apple Inc.'s iPhone 7s and 7s Plus Fail in the Marketplace?
![Will Apple Inc.'s iPhone 7s and 7s Plus Fail in the Marketplace? Will Apple Inc.'s iPhone 7s and 7s Plus Fail in the Marketplace?](http://g.foolcdn.com/editorial/images/452191/iphone7plus-jetblk-34br-leanforward-ob_pr-print_large-1.jpg)
On social media, I had an interesting discussion with a friend of mine who goes by the handle of "AAPL Tree" about the iPhone models that Apple (NASDAQ: AAPL) is expected to launch this fall.
I observed that typical smartphone buyers seem to care more about the aesthetics of a smartphone than they do about the innovative technologies inside them. AAPL Tree agreed and went on to say that it's this consumer obsession with aesthetics that makes him doubt that Apple will even bother releasing the rumored iPhone 7s and iPhone 7s Plus.
Image source: Apple.
Source: Fool.com
Apple Inc. Stock
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