Will YouTube Become Your Favorite Place to Shop Online?
Everybody's doing more online shopping these days, and that hasn't gone unnoticed by tech leaders. Facebook (NASDAQ: FB) and Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL) have expanded their shopping features over the last few months to capitalize on the trend.
After Facebook's early successes with social commerce, Google sees an opportunity to create similar features in YouTube. The push to get YouTube's two billion monthly active users to shop directly from the video sharing app could present a significant change to its business, accelerating revenue growth.
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Source Fool.com
